While EA has stated what their plans are for future DLC releases for games, Bioware BioWare bosses Ray Muzyka and Greg Zeschuk have a didn’t explanation for the move.
UGO caught up with the pair and as the discussion turned to the new move, Muzyka had this to say:
“I think that from our perspective, it’s mostly around providing content, however someone got the game. As long as we are providing a great content stream for them to partake in, then I think that’s great. We all win in that concept.”
“For us, we want to have a really good relationship with the customer: Mass Effect 1, Mass Effect 2, DLC stuff, Mass Effect 3, future things. What we are most concerned with is having that customer relationship. I think something like Cerberus is a great way to cement that because part of the game comes up in beginning messages from Cerberus, and its part of the community.”
Zeschuk chummed in:
“It’s part of our philosophy of building a service orientation for our customers to continue to bring more stuff, so they could continue to depend on us to deliver that,”
Upon release of Mass Effect 2, Bioware released a ton of DLC but aren’t finishing yet. They are set to drop a set of missions related to a new vehicle in the game, known as the Hammerhead, due this month.
The first premium DLC for the RPG entitled “Kasumi’s Stolen Memory” in April.
