In a bid to target a generation of music lovers who may be more keen on streaming music than toting around CD’s and Walkmans, Spotify has announced the Spotify Student Discount: 50% off Premium accounts for college students.
Though one could have assumed that a majority of college students already are Spotify subscribers, Spotify’s Chief Marketing and Revenue Officer, Jeff Levick, insists that Spotify is focused on capturing that elusive 18-24 demographic of users.
The new monthly price of $4.99 is available to “students of post-secondary institutions eligible for federal aid programs, including two-year colleges and vocational schools”. This gives full access to the features of a Premium account such as ad-free listening and mobile playlists. And yes, the price reverts back to normal upon graduation. Current Spotify subscribers are eligible for the discount.
Head over here to capitalize on the Spotify Student Discount: http://www.spotify.com/us/student/
